Portfolio
Kite Magnetics — deeptech identity
Strategy and logo for an Australian company building electric motors for passenger aircraft.
Brand strategy - 2023
The decision
Deeptech brands fail when they lead with capability lists. You need the decision the technology changes — then credibility.
What we clarified
Strategy and mark created a calm, technical signal suitable for high-trust aviation conversations.
Ambition and restraint were held in the same identity system.
Why it matters now
Founders in Aerotech and deeptech need communication that earns investor and partner confidence quickly.
Visuals
Work in view.
